Seller Profile – House of Alphonse

Sally Williams

Etsy shop name
House of Alphonse

Please describe your product range.
I create original hand-cut papercuts with a scalpel, which I also use to make gorgeous giclee prints, mugs, and a range of giftware and stationery. I sell digital papercut templates for other papercutters to download too, which has been very enjoyable. I love to see how different my designs can look with alternative coloured paper infill choices and it’s also been lovely to be part of a crafting community and be in contact with so many like-minded papercutters.

I started an Etsy shop because…
I opened my Etsy shop in March, 2015 to sell both my original papercuts and custom designs that people can order as gifts for weddings, birthdays and for new babies. It’s been a real privilege to be able to create very special and personal keepsakes for clients and their loved ones. I’m now selling templates, giclee prints of my original work, as well as giftware and stationery and I’ve found that Etsy provides the perfect marketplace for my designs. I love seeing my work alongside that of so many other great arty crafty people.

I feel inspired by…
I’m inspired by bright colour, pattern and the excitement I get of mixing the ancient craft of papercutting with fresh and modern design. I love animals and nature too, so a lot of my work features many different creatures. I love pushing the boundaries of papercutting and if I can find a way to break rules and do something new, it’s the best thing. I also try to inject positivity into my work. I get a buzz when my customers say that my work has lifted their spirits, always wanting to give them that experience when they visit my shop.

When I’m working on Etsy, I like to listen to…
Lots of podcasts and audiobooks! My current favourite podcasts are Adam Buxton’s podcast, Made of Human with Sofie Hagen and Book Shambles with Robin Ince and Josie Long. I’m also a huge fan of Neil Gaiman, Kurt Vonnegut and Margaret Atwood.

What will you have for sale at Etsy Made Local?
I will have a table full of hand-cut original papercuts, giclee prints, papercut mugs, pocket mirrors, Christmas cards and greeting card packs, fridge magnets, plus new papercut jewellery too.

Will you be offering a free pre-order/collection service at Etsy Made Local?
Yes! Use the coupon code EMLCOLLECT at my Etsy store checkout.

Wrens and berries papercut mug – £8

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